Secrets revealed!

Hey there Scooper🍨

Meta also planning to join the club!

Ready for another day of staying ahead of the competition in the Virality race?

Oh and before we go ahead! If your friend sent this to you, be sure to subscribe here! So you don’t miss out on any scoops

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🛍️ Navigating Online Shopping: Revelations from the 2023 Global Consumer Survey

Dive into the nuances of your customers' online shopping voyages with the 2023 Global Online Shopper Survey by DHL, where you get to uncover the intricate details of global consumer behavior.

Let's Break It Down:

1️⃣ Delivery Preferences:

→ Your Customers' Concerns:

Similar to 95% of global consumers, your audience might have abandoned purchases due to unavailable preferred delivery options. This dilemma struck 96% of Canadians and 92% of U.S. shoppers.

→ Desired Flexibility:

Like 75% of respondents worldwide, your customers likely seek the flexibility to reroute deliveries to secure spots in their absence.

→ Trust Factor:

If your clients resonate with 62% of North American shoppers, understanding the delivery company pre-purchase is crucial. In fact, 35% in your region might abandon carts lacking delivery provider trust.

2️⃣ Social Media and Subscriptions:

→ Social Media Impact:

While 70% of global shoppers (excluding North America) use social media for shopping, your customers' habits might vary.

→ Subscription Trends:

Consider this – 43% of U.S. and 32% of Canadian shoppers have subscribed to online retailers, primarily for food and beauty products.

3️⃣ Sustainability Concerns:

→ Eco-consciousness:

Approximately 60% of U.S. and Canadian shoppers value sustainable online shopping.

→ Waiting vs. Paying More:

63% of Canadians and 58% of U.S. shoppers are willing to wait a bit longer for sustainable delivery. Globally, 28% are ready to pay more for eco-friendly delivery.

The Bottom Line:

These revelations emphasize the significance of understanding your customers' preferences, especially with the holiday season approaching. Enhance customer experiences by offering the options they actively seek. Adapt and provide the ultimate shopping journey tailored to their desires.

👉 Elevate Your Reddit Journey: Uncover Ads Manager's Enhanced Features

Explore Reddit's upgraded Ads Manager, meticulously crafted for you. These enhancements are meticulously designed to enrich your Reddit experience, providing nuanced insights into communities and effortless campaign management. Whether you're a budding entrepreneur or a seasoned marketer, these features are tailored to fuel your advertising strategies.

Here’s a Concise Overview:

🔍 Enhanced Community Search:

Effortlessly delve into communities tailored to your campaign themes within Ads Manager, ensuring your message resonates with laser-targeted audiences.

🎯 Targeting Suggestions:

Receive tailor-made suggestions for communities aligning with your campaign objectives, expanding your outreach, and connecting you with a diverse audience.

👉 Detailed Community Insights:

Access comprehensive community descriptions, topic tags, audience size estimates, and engagement metrics, empowering you with strategic insights for precise decision-making.

🤩 New Administration Tools:

→ Campaign Lifetime Budget:

Seize control by setting maximum spending limits; campaigns intuitively pause spending upon budget exhaustion, simplifying your financial management.

→ Inline Editing:

Effortlessly modify campaign names, bids, and budgets in one centralized location, providing streamlined oversight via the Ads dashboard.

The Bottom Line

These refinements promise a seamless journey, enabling you to supercharge your marketing endeavors. Drive impactful conversions and foster genuine connections with your audience, all within the vibrant tapestry of Reddit communities. Your advertising success story begins here.

🤑Triple Whale has compiled 12 expert DTC e-commerce strategies for Q4, Get all of them and supercharge your sales this holiday season for free here.

🤩LinkedIn is expanding its display of custom CTA buttons for profiles, which will now also be displayed in both search results and on posts in the stream.

💲TikTok is looking to charge users $US4.99 per month for an Ad-Free Subscription Offering.

That’s all for today! While we curate another Viral Scoop for tomorrow, feel free to let us know how you felt about today! And share this with someone who’d love it.🥰